KIC is a lifestyle. Some of us (k)eep (i)t (c)ute, some (k)eep (i)t (c)ultured. Wherever KIC finds you, (k)eep (i)t (c)andid. Stay true to your voice.
Self-expression at its core is the action of expressing yourself. It can take a variety of forms. You can use your words, your facial expressions, your body, your movements. KIC uses clothing to express your authentic inner self.